Those of you who have tried Google AdSense (let’s face it, who hasn’t?) had to make an important decision at one point — “Should I go with an all text ad or an image ad?” Ironically, many people start by letting Google choose by simply selecting the ‘Text and image ads’, which is the default [...]
In my last post, PPC 101: Pay-Per-Click basics, I described PPC as a form of marketing advertisers could use to bring targeted audiences to their sites. This guide will detail the steps you would take to actually create a PPC ad campaign. Go to Google Adwords and create an account if you don’t already have [...]
Anyone who has surfed the web has seen their share of ads. Some good, some not so good. For many of us, we’ve conditioned ourselves to ignore most ads. So why do advertisers still make ads? Because they work! The law of large numbers reinforce that only a small number of visitors have to click [...]
Have you written Google ads that haven’t produced the results that you wanted? Many of us have received Google Adwords credit either from their hosting company or from Google directly. Often times, we take that amount, create an ad in less than a few minutes and cross our fingers. Sure, you might get lucky but [...]
With so many blog “experts” out there, how can you tell the difference between really useful information and dated, irrelevant hype? There are some of us who have been blogging or running our own sites for years and the best endorsement is what other bloggers have to say about our sites, our … Related Posts [...]
Aug 23
Google AdSense is a free tool that enables Google to target ads to your site’s visitors. Introduced in 2003, Google AdSense lets enterprise companies, small organizations, individual bloggers and everyone else in between place ads that are specific to their audience. Here’s how it works. Let’s say you have a blog and want to make [...]
Markus Frind. For people who are even somewhat familiar with the happenings of web business models, they either cringe or gleam when they hear his name. Love him or hate him, he found a way to become a multi-millionaire with very little experience and a dash of arrogance. Markus’ website, Plenty of Fish (plentyoffish.com), is [...]
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